Barbara Zerillo, Senior Director of the Career Development Center at Post University, shares how she built a data-driven case for investing in career services, secured presidential buy-in, and elevated career readiness to one of the institution’s five official strategic pillars.

Amy Ballard shares how she built an online career development program from the ground up at Eastern University—and what career services professionals can learn about designing meaningful, accessible, and connection-driven experiences for adult learners.

Todd Schuster of Forage shares what the shrinking internship market means for students and how career services teams can help them build meaningful experience beyond the traditional internship.

Career content creator and CUNY L&D specialist Nikki Pebbles shares how career services teams can become trusted micro-influencers for their students and build a sustainable content ecosystem—no marketing background required.

Joe Catrino, Executive Director of the Center for Career Design at Dartmouth College, shares what it looks like when a university president makes career a strategic priority—and how he built the partnership, data practices, and institutional playbook to make the most of it.

Dr. Justin Lawhead of the University of South Carolina makes the case for replacing career services’ long-standing deficit model with an affirmation model—one that treats student uncertainty as a starting point, not a problem to solve.

John Koelliker, co-founder and CEO of Leland, shares what’s really driving the toughest job market in decades—and what career services teams can do right now to help students cut through the noise and land meaningful work.

Eran Peterson shares how UConn is transforming on-campus student employment from a transactional experience into a meaningful, skills-building opportunity—for both students and the supervisors who manage them.

Amber Goreham, Jess Johnson, and Derrick Gill of the University of Central Missouri share how their six-person career team is scaling career education across a campus of nearly 9,000 students through three strategic initiatives: a milestone-based student roadmap, a faculty resource hub, and a Career Champions program.

Ashley Safranski, Chief Marketing Officer at uConnect, shares why career services leaders need to think like CMOs—and five practical marketing strategies to strengthen campus partnerships and drive student engagement.

Sharon Belden Castonguay of Wesleyan University explains why a liberal arts education equips students with the adaptability, critical thinking, and employability needed to thrive in an AI-driven and constantly changing job market.

Gerald Tang of Bridgewater State University shares how his team is rethinking employer engagement by using data, tiered partnerships, and regional focus to build more meaningful, mission-aligned relationships that better serve students and the workforce.